The Best Advice On Using Facebook For Marketing

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Is your company lagging behind the competition? Are they using social media to its fullest extent? Do you need to catch up and overtake them? If so, this article will give you details on the many strategies you need to implement to use Facebook marketing to make your company come out on top.

The key to all marketing is to understand why you're doing it. What is your end goal? Once you have that figured out, you can more easily create a plan to bring in exactly who you want to turn from Facebook like into customer. So start brainstorming today – what are you marketing?

Reach out to the friends of your subscribers by encouraging them to share your content. You could for instance ask subscribers to share your updates to receive a coupon code or focus on sharing entertaining content your subscribers will want to send to their friends. Keep track of which strategies work best.

Never argue with a member of your fan base. There may be some people that do not like your product and they might say negative things. Keep your cool in this type of situation. The way you handle it will give people a good idea of what it is like to do business with you.

Using “custom audiences”, you can upload the email addresses of your current customers and then target your ads towards them only. This method will lower your campaign cost and increase your page's conversion rate due to the fact that more leads will turn to actual sales.

When it comes to business, you always have to stay above those you compete against. You have to work hard to figure out what you can do to better their strategies. This article has given you a start, so keep learning and reading to ensure you stay at the front of the pack for good.

Confused By Facebook Marketing? Learn The Ins And Outs With These Handy Tips!

facebook eyeWhen it comes to getting your business exposed to the masses, there is no better marketing tool than Facebook. In recent years Facebook has become the world's most popular social media network and business are now beginning to take advantage of it. Read on and learn all there is about Facebook marketing.

Integrate your Facebook page with your other campaigns. Place links to your Facebook page on your blog, website and in the signature of your professional emails. You should draw attention to your Facebook page by presenting it as a way to get access to exclusive content and more promotional offers.

Use all of the options available to you on Facebook when using it to market your business. There are so many different ways that you can customize your page, the key is knowing exactly what those options are. If you need help there are many websites, including Facebook, that can give you some insight.

Try having a contest to increase followers on your Facebook page. People love to have the chance to win something. If you offer incentives, like additional entries into the contest for sharing, then you will not only give your current followers something of value, but also increase your visibility when they share your contest.

Use Facebook to share links to your site. You should try writing weekly articles or launching a video blog so you can create more content on a regular basis. Your audience will subscribe to your updates on Facebook if you create quality content. Make sure you mention your Facebook campaign in your articles or videos.

Having read the article above, you should now have a better idea of how Facebook marketing works. With a bit of effort on your part, you can reach more people than ever before. Use the tips and tricks mentioned above and take your business to a whole new level.

Struggling With Your Online Business? Use These Facebook Marketig Tips To Succeed!

facebook 2It's vital to learn how to market your business on Facebook. Without a Facebook presence, you look less legitimate and miss out on many opportunities to connect with customers. If you aren't sure what to do, don't worry. With a little education, you'll soon be up to speed on how to market your business.

The key to all marketing is to understand why you're doing it. What is your end goal? Once you have that figured out, you can more easily create a plan to bring in exactly who you want to turn from Facebook like into customer. So start brainstorming today – what are you marketing?

Change the tab order on your Facebook business page. The tabs will be in vertical order on the left of the page to start with. Under your list of tabs is the “Edit” option. Use this to customize the order of the tabs outside of the Info and Wall tabs. This can help you create a better hierarchy of which tabs should be near the top or the bottom in order to have some stand out more than others.

Make regular posts on your Facebook page. Setting up a page, putting in multiple posts on the first day, and then ignoring the page for the next several months will do nothing to improve your business. Set up a schedule for posting that meets your business's purpose for the Facebook page, and stick to it.

Post regularly on your Facebook page. Don't just create your business page, make several posts the first day, and then stop posting for several months. Not keeping your page updated frequently shows your audience that you don't care that much. If you need this Facebook page for your business, then stick to some kind of posting schedule.

As you can see, Facebook marketing isn't that hard once you understand what you're doing. Make sure to use the tips you just read consistently so that you can demonstrate to your customers that you're serious about your business. Soon you'll wonder why you ever tried to market your business without Facebook.

Facebook Marketing Secrets Straight From The Experts

face book 1What sort of marketing are you interested in? When it comes to Facebook, you can really take a variety of avenues to reach out to customers and potential leads. You are only held back by your imagination and education, and this article should help you out with the latter, at least.

Sponsoring a contest can be a fantastic way to get more followers on Facebook. Take advantage of this great idea. Give discounts or prizes to people who share or actively market your page. Always follow through with any contest. If you say you are giving away a prize, make sure you do so.

An ideal way to encourage fans is to always reply to their wall postings. You will have to closely monitor your wall and watch for @ messages pertaining to you. It is especially important to reply if the comment needs customer service support or a complaint is brought to light.

Consider organizing a giveaway as a means of generating interest. Try getting your customers to ‘like' your site by giving them something for free. Post the names of winners on your page and watch as your number of followers grows with each giveaway.

You can build value for your Facebook campaign by using this platform to share exclusive content. Give some specific examples of the kind of exclusive content your subscribers have access to. You could for instance use Facebook to share some coupon codes or let your subscribers know about the new products you have not released yet.

Now that you understand the how, what, why, when and where, or at least how to figure them out for yourself, you just need to supply the imagination to create an outstanding Facebook marketing campaign. Take the time necessary to do the job right the first time. When you do, your campaign should really take off.

What You Need To Know About Facebook Marketing

 

face book 1A lot of people see Facebook as a mindless time-wasting site. If you apply it to marketing, it can be a good use of time and very helpful to your business. Since there is a lot of traffic on Facebook, it is a great platform for a marketing campaign. This article is going to help you get what you need out of Facebook.

If you are especially shy, you should find a way to overcome that before you start trying to market your business. People will not clamor to do business with someone that seems to have a hard time communicating. If this is not something you can change, you should consider hiring someone to do your marketing for you.

Do not post so much on your Facebook page that people will begin to feel too saturated by you. You want to give them something to think about, so let a little space flow in between each posting. Facebook recommends new page owners post no more than once or twice a week.

Offer something in exchange for signing up on your Facebook page. Having visitors register on your page lets you engage them in ongoing dialogue about your business. Offering them something, such as an entry in a sweepstakes, makes them more likely to register on your page and provide your business with valuable leads.

Creating content for Facebook can be tedious and frustrating. If you have a Facebook business page, you need to post new content every single day to engage your audience. Can you afford this type of time commitment? If not, use targeted ads instead to bring your message to your target audience.

Use Facebook as a marketing tool for your company. After reading this article, you know that Facebook can be a great tool to use. Put these ideas to work and watch your business expand.

How To Use Facebook Marketing To Your Advantage

 

facebook googleNowadays, with the popularity of social media, it is no wonder why businesses are using Facebook to market their services or products. But, in order for this method to be effective, you need to know how to use it properly. The following article will teach you everything you need to know about Facebook marketing.

Do not sign up for a Facebook account and expect the name of your brand to speak for itself. Even if the brand you are marketing is fairly well established, you still need to do work to make it even more popular. Failing to do this may result in you losing some of your fans.

Make sure your Facebook page looks great. Appearance is important in marketing. If your page looks terrible, people are less likely to want to visit it. Make sure it looks nice but is easy to explore and navigate. Choose a profile picture that looks appropriate and covers enough of your page.

Make sure any posts you list have value. Your followers must be able to benefit form every single post that you make. Avoid too many postings that show on their feed so that your fans won't be tired of your name showing up.

When you get advice about “the best” of something, such as the best type of post, or the best type of content, or the best time to post, it will already no longer be the best. Why? Because your competition has read that post too and will be following it. Research your target audience and figure out your own personal “bests”.

As the beginning of this piece discussed, social media has become increasing popular, which makes it a great tool to market one's products or services. However, it does take some knowledge to ensure you are using this marketing properly. By using the tips above, Facebook marketing will prove to be your best friend!

Learn To Market Through Facebook With These Ideas.

 

facebook eyeWhat are your goals when it comes to Facebook marketing? Who is your target audience? How will you get the word out? Don't know the answer to any of these questions? This article will help you figure out how to create a great campaign on budget and without a huge time investment.

Never buy Facebook fans to make you look bigger than you are. It may be tempting to throw down some cash to buy your way in to big fan numbers, but it never turns out the way you want. Those hallow fans bring nothing to the table, and people who are in the business can see through this tactic in a heartbeat. It's never worth it.

In return for a “Like”, provide an exclusive reward. People pay attention to a page with a high number of likes. Think about a good reward to offer when someone likes your page. You could give away a free sample or even a chance in a sweepstakes. If you offer something they want, they will likely click the button.

All posts must have great value. That is, your posts should always benefit your readers in some way, whether it be tips or helpful information on a topic. Avoid “selling” on your Facebook page, so as to avoid popping up too much on your subscribers news feed.

Make content on your Facebook page exclusive. People tend to love what they think is “out of reach.” Try offering something valuable to your audience in exchange for them to “Like” your page. This is a win-win situation for everyone. Some businesses have offered free products like e-Books just for “Liking” their page.

Whether your plan is to create a business page or just use targeted ads, the advice you've read in this article should help you get the job done. Now that you know what the basics are when it comes to marketing on Facebook, use what you've learned. Your campaign should end up awesome!

Facebook Image Size Guide

Like. Thumb up sign.Keeping up-to-date and working out what image and photo sizes to use on Facebook can sometimes be challenging. E.g. what image size do you use to post on your Facebook Personal Profile, Pages and Timeline?  And Facebook often doesn't make it easy, by burying the required information deep within their help pages.  On a positive note, Facebook recently changed the Page timelines to match the ones for Personal profiles, which I believe was a great move, as we now have some consistency (well for now, anyway?!).

Today, whilst searching for some current info on Facebook image sizes, I came across a fantastic and helpful unofficial guide to posting images and photos on Facebook!  You have to check out this post by Photographer – David Coleman from “Have Camera, Will Travel”;  >> Facebook Photos Size Guide / 2014 New Layout <<

David's article provides a bunch of up-to-date information and tips for posting your Facebook images. Here's an example of the information you'll find, current as of mid 2014:

  • Facebook’s New Layout (mid-2014)
  • Facebook Cover Photo Size
  • Facebook Cover Photo Gradient
  • Facebook Profile Picture Size
  • Profile Picture on the Timeline
  • Shared Link Thumbnails
  • One Photo on the Timeline
  • Uploading Multiple Images to a Page Timeline (great tips)
  • Full-Width Photos on the Timeline
  • Event Page Images
  • News Feed
  • Display on Mobile Devices
  • Facebook Image Quality Issues
  • Getting Fuzzy Text, Logos, or Watermarks on Images?
  • Facebook Photos Cheat Sheet

 Below is a summary of the current key Image sizes for Facebook:

  • Cover Photo: 851px x 315px
  • Profile Picture in Header: 160px x 160px (must be uploaded as 180px x 180px)
  • Profile Picture on Timeline: 32px x 32px (downscaled automatically from Profile Pic)
  • Shared Link Thumbnail: 484px x 252px (For full-width thumbnails)
  • Uploaded Photos: 2048px x 2048px
  • Uploaded Timeline Photo Thumbnail: 504px x 504px (max) (Exceptions for multiple images)

And if you're having problems with blurred text and images on Facebook, check out this post, also on David Coleman's site: >> How To Get Sharp Text On Facebook Images <<

Maximize Your Business Potential Using Facebook Marketing Ads

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Are you making use of Facebook marketing for your business? Failure to effectively utilize Facebook could mean that you're overlooking millions of leads. If you do use it, it is important to make certain your strategy is on point. Keep reading for valuable ideas on implementing a successful Facebook marketing strategy.

See if Facebook advertisements are a good fit. Regular postings only go so far when it comes to promotions of goods and/or services. To get real reach into your channel, you are going to want to purchase some Facebook ads. They don't cost a lot of money and they can make quite the difference.

Use Facebook to share links to your site. You should try writing weekly articles or launching a video blog so you can create more content on a regular basis. Your audience will subscribe to your updates on Facebook if you create quality content. Make sure you mention your Facebook campaign in your articles or videos.

Never buy Facebook fans to make you look bigger than you are. It may be tempting to throw down some cash to buy your way in to big fan numbers, but it never turns out the way you want. Those hallow fans bring nothing to the table, and people who are in the business can see through this tactic in a heartbeat. It's never worth it.

Do not forget to put contact information on your business's Facebook page. This should include the same of your business, your phone number and the address of your business. If a person is interested in what they see on your Facebook page, it's crucial that they have your contact information to learn more.

If your business does not yet have a Facebook page, you should have the desire to come up with one, now that you have read this article. You ought to have the tools needed to begin, so start your journey with Facebook right away. Even if you aren't new to Facebook marketing, there is always room for improvement. What you've just learned will help.